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Live Salon Style Hair Colour App

Posted in News

Longing for a new look but not sure you’ll suit being a fiery red head, a honey blonde or a sophisticated brunette? Then let NEW Schwarzkopf LIVE Salon Style help with its new, innovative hair colour app – The Colour Booth.

The Colour Booth allows you to upload a photo of yourself and virtually change your hair colour to one of 20 fashion-forward, vibrant shades in the LIVE Salon Style range. Choose from velvety brunettes and cloudy blondes, to crimson reds and reflective blacks.

Not sure which colour brings out the best in you? LIVE Salon Style gives you the full salon service in the comfort of your own home – no appointment necessary. Just follow these five simple steps…

  • Start your colour makeover by clicking on The Colour Booth
  • Choose a photo to upload
  • Once your photo has been uploaded, highlight your hair using the onscreen cursor
  • Next, select the LIVE Salon Style shade of your choice
  • Save the image and share with your friends!

Until October 10th you can enter the LIVE Salon Style Gallery Competition too! All you need to do is upload your Colour Booth makeover image, to be in with a chance of winning a night’s stay in the fabulous W Hotel, London, and a professional hair makeover with Schwarzkopf Colour Ambassador, Anita Cox-McMillan! What are you waiting for?

Palette Products

Introducing Europe’s No.1 Hair Colour Brand – Schwarzkopf Palette

The secret to creating salon-style hair at home has finally been revealed as Schwarzkopf Palette – Europe’s answer to beautiful hair colour – launches in the UK January 2010.

Hair-care giants Schwarzkopf have applied their professional expertise to formulate Palette, a collection of 12 permanent home hair colours derived from their very own professional formulas to provide sophisticated, rich hair colour without the salon price tag.

Saying goodbye to grey hair, lacklustre locks and dull flat colour, Palette’s rich cream colour contains nourishing Macadamia oil and high quality colour pigments for luxurious, long-lasting coverage. Moisturising Macadamia oil ensures hair is protected and cared for throughout the colouring process, adding brilliant shine from root to tip.

Schwarzkopf’s Palette provides an enticing colour choice from glossy blondes and deep chocolate browns, to warm reds and lustrous blacks. And with it’s safe and easy to use application process, Palette is perfect for transforming tresses from dull to dazzling without the hassle of time-consuming and costly salon visits.

For those who are a little apprehensive about home-hair colouring, Palette have also launched a fantastic website with the help of twice British Colourist of the Year and stylist-to-the-stars Anita Cox-McMillan. The website provides expert advice, as well as step-by-step video guides with Anita, giving women the confidence to become their own colouristas!